As generative AI and misinformation become increasingly prevalent online, accessing accurate news that matters to you is more important than ever. With Google’s “Preferred Sources” feature, you can tailor your search results to include stories from reputable organizations like BNN Bloomberg.
Made available to Canadians in late 2025, this feature allows you to customize your news experience by selecting which websites feature more prominently in Google search results. “Preferred sources” can only be selected by signing into your Google account.
For investor-focused perspectives on the business stories that are relevant to you, including live updates on major events as they unfold, set BNN Bloomberg as your preferred source.
Below are two ways to update your source preferences — you can use either option. These steps will work whether you’re using a computer or mobile device. Because preferences are linked to your Google account, they should sync across any browser or device, as long as you’re signed in.
OPTION 1
Click here and log into your Google account. Click the checkbox beside BNN Bloomberg, then “Take me to Google Search” to view your preferred sources in action.
OPTION 2
Alternatively, as you’re searching for news on Google, click the star icon beside the “Top Stories” header.
A new window will appear, allowing you to search for BNN Bloomberg. Click the checkbox to add as your preferred source, then click “Reload Results.”
This will ensure BNN Bloomberg articles are displayed more frequently within “Top Stories” or in a dedicated “From Your Sources” section on Google’s results page.
You will still be able to see content from other outlets, and can adjust your settings at any time.
Additionally, stay informed throughout the day by bookmarking BNNBloomberg.ca and downloading the BNN Bloomberg App.
